Forest Garden: Recruitment Campaign

We devised a playful and illustrative-led, recruitment campaign to appeal to a wide and diverse audience. This concept gave Forest Garden a platform to attract the best in their field across multiple touchpoints, long into the future.

Project Information

The UK’s leading and most trusted manufacturer and distributor of quality wooden garden products for over 50 years.

With a skilled workforce who proudly produce the widest range of garden buildings, fencing and structures available in the UK, Forest Garden required a recruitment campaign that needed to entice the same high-calibre of personnel as those already working for the organisation. With this in mind, as well as the need to attract potential staff in new posts across the whole business, we have provided a creative and distinctive campaign that can meet the needs of the business and attract a diverse and broad spectrum of future applicants.

Utilising a playful slogan, based on the source material for Forest Garden’s products, we have coupled the “branching out” tag-line with a vector-based, employee-centred illustration.

This messaging and bright visual identity grabs the attention of potential applicants, with the clean look and feel that will hopefully inspire a fruitful next phase of the their career.